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Australian Made campaign making a comeback

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The Australian Made campaign that debuted in 1986 is set to be revamped and brought back.

As the nation looks at heading back to work after a time of lockdown and shutdown, consumer psychologist, Adam Ferrier says it’s a smart move to give people a sense of familiarity.

The 6PR Breakfast listeners joined the conversation by suggesting other campaigns that could easily make a return.

Click PLAY to hear the full conversation. 

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