New research has provided early insights into the potential consequences of the rapid rise of zero alcohol products and their marketing in environments where young people are.

Researcher at the George Institute for Global health Dr Leon Booth joined 6PR Afternoons to discuss the impact non-alcoholic products are having on younger Australians.

“We were concerned that they share the same core branding as alcohol products,” Booth said on 6PR Afternoons. 

Click PLAY to listen to the full chat with Dr Booth on 6PR 

Image: iStock

New research has revealed the negative impact non-alcoholic products are having on younger Australians