From Afterpay Day to Cyber Monday, marketing emails promoting retail sales continue to flood our inboxes in an attempt to get us spending. 

Retail Oasis director Trent Rigby spoke to 6PR Afternoons host Julie-Anne Sprague and said our inboxes were about to be “flooded” as we come to the end of the year.

“It’s important for consumers to not get caught up in the emotions of any sales,” Mr Rigby said.

Click PLAY to hear what Mr Rigby had to say about retail marketing strategies. 

Image: iStock.