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Let’s Talk Business – Monday April 22

The Easter Long Weekend is a difficult time for small business owners to trade through as steep penalty rates send wage bills sky high. Some business owners seriously question whether it’s worth opening the doors.

Businesses often make the mistake of hitching their wagons to Anzac Day and attempting to leverage on the popularity of this solemn occasion for marketing purposes. Our favourite marketing guru, Barry Urquhart, explains why the solemnity of Anzac Day must be respected rather than exploited.

In Workwise we discuss how you learn the best lessons through failure, which is especially true in business. Ebru Sak’s first hair salon hit some hurdles, but what she learned from the experience made her a smarter and more resilient business owner.

Peter Switzer explains why business owners need to invest wisely so they can build a healthy nest egg and take advantage of their years of toil and effort.

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