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You've Got To Be Kidding!

Posted by: Paul Entwistle | 18 October, 2011 - 7:45 AM
Coke

Retailers beware! 6pr's consumer watchdogs are on the loose and calling Millsy with your questionable pricings, deals and policies.

 

 

If you have seen or had a 'You've got be kidding' moment then simply click the link below to submit it along with your contact details and you will be in the running to win a weekly prize.

 

Click here to submit a 'You've got be kidding' moment.

Tuesday 13th December

 

 

Question: Why did the chicken cross the road?

Answer: To get 12c off at Woolworths.

Millsy kicked things off this week with an odd-servation of a new pricing war between Coles and Woolworths.

Coles were advertising their BBQ chickens for $10 flat but in a piece of marketing brilliance that surely would have stopped Coles shoppers in their tracks, Woolworths were offering a full 12c off their standard BBQ chicken.

That’s right...a full 12c...1/8 of a dollar off.

Not alone in his disbelief, Millsy was called by one listener who asked  if 'The Fresh Food People' would be liable for any injuries incurred by the mob of shoppers that would stampede toward Woolies to take advantage of this surely short lived price.

Fair dinkum! How stupid do supermarkets (and marketers) think people are to believe that a 12c saving on a chicken will change shopping habits. This is 12c shot at Coles is nothing more than an irritation to shoppers, the equivalent to that invasive neighbour that sticks his head over the fence and asks 'what did you pay for your new car?'

You know your answer will always be $3000 more than what he paid and he gleefully tells you that should have come to him first.

Well done Woolworths you just became 'that' neighbour for me. The one people avoid unless they really need something or have forgotten why they were avoiding you in the first place.

 

 

 

Blog comments Your Say

  • The supermarkets are having a lend - sure there are lots of specials but for the most popular items, you have to buy 2 !!!! Thats all well and good but my grocery budget shouldnt have to blow out to get a deal, it should be the same price for one or more if it is a special !

    Brian Wednesday 9 November, 2011 - 2:11 PM
  • Brilliant little rant. I for one was turned off Coles when that dreadful "Down, down, prices are staying down" ad came on with the woman who couldn't sing to save herself. Now? What do I do? It's like trying to pick sides for a water polo game and the only two players left to choose from are Barney the Dinosaur and John Goodman!

    Shane Kavanagh Tuesday 18 October, 2011 - 8:05 AM

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